Reputation Recovery

for painting contractors

Fix missing or negative online reviews with our reputation recovery services exclusive to painters.

Fix negative online ratings with our reputation repair services exclusive to painting businesses.

Don’t let negative, inaccurate online reviews ruin your reputation.

Your brand’s online reputation is built through online reviews and star ratings. Today, this is the most important reference for prospects searching for local painting businesses. Online reviews are a reflection of how past customers view you. The more positive reviews you have and the higher your star rating, the more prominently you appear in search rankings, and the more trustworthy you appear.

Managing your online reputation and monitoring reviews contributes to your growth potential. However, if you neglect to keep on top of your online reviews and ratings, you don’t monitor reviews you will lose business and not even know why. Without reputation repair, you might never regain your position as a trustworthy painting business which could cause your business to fail.

The benefits of Reputation Recovery:

Undo the negative sentiment about your painting services to fix negative ratings
Minimize risk for negative comments by having an immediate response strategy to address customer complaints
Spotting “fake” negative reviews and comments to report and remove them promptly
Responding to negative comments and complaints to demonstrate your commitment to customer satisfaction
Fostering positive brand sentiment by soliciting positive reviews from happy customers
Improve your local SEO ranking by having a positive online reputation

Base Coat Marketing helps keep your online reputation squeaky clean by fostering positive brand sentiment and acting quickly when negative reviews put your reputation at risk.

Fix negative reviews and build customer trust today

What is Reputation Recovery?

Ensuring your company appears trustworthy, dependable, and able to meet the needs of your customers.

Once you acquire even a few bad reviews your reputation rapidly spirals downwards. Most painting businesses have no idea how to repair their reputation and make a full recovery to get back on track. This is because there are so many opportunities for your customers to contribute bad reviews whether it is Google reviews, social media, or even your own website. Base Coat Marketing can take control of the situation and quickly begin the reputation repair process including:

Gaining control of customer perception: While you can’t control what customers or other people say about you online, with proper management and damage control we can help keep sentiment positive to dispel anything negative people have to say about you. We ensure you are accurately represented online so the positives outshine the negatives.
Nurturing customer engagement with an improved response: When you are ready to react with a positive action to address negative responses you quickly help clean up any messes negative comments create. You improve customer engagement and show you are ready to help keep your customers satisfied.
Removing false information: Whether it is a case of mistaken identity or purposefully malicious comments about your painting business, reviews of this nature can go viral quickly. Unfortunately, people are attracted to negative comments which is why even one misleading review can lead to your demise. We protect your business from malicious, false information. We provide a strategy to quickly repair honest negative reviews to reduce the risk of people being taken in by fraudulent comments. We contact Google when we spot malicious content so they can remove it promptly.

Base Coat Marketing helps foster a well-curated online presence so you can grow your business through the new word of mouth.

Why Your Online Reputation Matters

Your future customers are judging your abilities based on your online reputation.

Unfortunately, a bad online reputation can quickly ruin your credibility making it impossible to attract new customers. If you neglect to follow your online reputation, you could unknowingly miss inaccurate descriptions of your services and capabilities. By not defending yourself and/or appearing unresponsive to customer need your situation just gets worse. You might even have an online reputation crisis on your hands and not even know it. Some of the risks posed by online reviews include:

Negative comments that remain unresolved with a quick response from your customer service team
Fake online reviews by your competitors or someone who is trying to purposefully ruin your online reputation
Inaccurate descriptions of your services
Ongoing unresolved customer complaints that make you appear uninterested in customer need

All of these things can snowball quickly so your online reputation is completely ruined without you even knowing it.

Get consistent repaint leads

Fighting the “Squeaky Wheels”

Facilitating positive reviews to downplay the negative.

We are all too familiar with the whole idea that squeaky wheels get the oil. When you don’t embrace an online reputation strategy, you leave yourself open to negative reviews becoming more prominent. Reputation repairs actually begin with reputation management that helps generate more positive customer reviews. Since people tend to speak up more often when dissatisfied, you need to encourage happy customers to get there first. By facilitating positive reviews you help quell the negativity so you can still outshine the competition.

Repairs for All Scenarios

Addressing all aspects of negative online reputations.

We can address all possible scenarios that negatively impact your reputation, not just negative reviews including:

Negative web content: We search your company name to look for any negative content about your business.
Poorly functioning website: We make sure your website is responsive and easy to navigate.
Citations of a negative nature on other websites: We search for citations online that could interfere with your reputation.
Poor customer response or support: We ensure your online customer response platforms are manned and responsive.
Unkept promises made by your company: We make sure the promises you make online align with the services you offer.
Unclaimed listings on directories or Google My Business: We claim all of your business listing mentions on online directories and make sure they are accurate and consistent.
Unfortunate responses to negative reviews: We provide damage control in cases where a team member might have been a little overzealous in defending your company making matters worse.

You might also have some unique issues we can manage for you. It is all about managing your specific challenges to ensure your reputation is spotless.

We can help painting businesses focused on residential painting, commercial painting or both. Schedule a Free Strategy Call Today!